Russel Beattie does not want to miss the train this time.  He sees the big wave of tablets coming, but he  is not sure when to jump an board:

Anyways, I think the whole area is just incredibly exciting – now if I can just figure out how to take advantage of it, so that in five years when all this stuff I’m seeing comes around. Despite the fact that I really grokked the power of smartphones back in 2003, when the wave of iPhone-lead smartphone popularity hit in 2008, I wasn’t anywhere near the place I needed to be to take advantage of it – I didn’t want to develop for Apple, I wasn’t expecting Apps to be such a huge business, and honestly by that time I was getting tired of waiting and had forgotten what the excitement was all about. Hopefully I can avoid making that mistake again in the future.

The tingly sensation is back, the countdown to general adoption has begun, and the players are all set to start. I just hope I can figure out where to be when the whistle finally blows, you know?


Well to be honest I think Russell will miss this train also. Because one cannot “wait” for the right time. If you wait, you loose years of learning how to deal with all aspects of being an entrepreneur, dealing with clients, doing marketing, getting to know the needs of the market segment you are working for; learning from mistakes, trying different approaches and so on.

Succes rarely is a one-shot thing. Yiou try different iterations, keep trying, learn, adjust.

So my point is:  Just do it. Start. If you have an idea for a product, make it and put in the app market of your platform of choice. (If you don’t have an idea, find a partner who has good ideas but perhaps lacks development skills and team up with her).

And if you don’t have that idea for the next foursquare/twitter/whatsapp/angry birds app that will take the world by viral storm, choose a ‘vertical’. Ask a professional in your town what she would like to be able to do with his tablet. A real estate agent, an insurance person, a dentist,  a city hall servant. Promise her a free app in return for testing and using the app for you.